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Ignite Health Sweeps Fall 2003 Health Awards Irvine, California, March 16, 2004 — For the third consecutive term, healthcare marketing agency Ignite Health (www.IgniteHealth.com) walked away with multiple awards in the esteemed World Wide Web Health Awards (www.HealthAwards.com), a program that recognizes the best health-related Web sites for consumers and professionals. Ignite Health captured 10 awards for 7 different Web sites, receiving more awards than any other company participating in the Fall 2003 contest. These new awards bring Ignite's total World Wide Web Health Awards to 19 awards for 16 different Web sites and 11 clients: 8 bronzes, 2 Silvers, 2 Golds, and 7 Merit Awards. "We're very pleased with the results," said Fabio Gratton, Principal and director of Interactive Services at Ignite. "It's even more rewarding to have done all this for such a different array of clients. We're fortunate to have a very dynamic and intelligent team here at Ignite. And more importantly, we're fortunate to have clients that let us push the envelope in terms of innovative communication approaches that leverage the power of the Internet." "Ignite Health is the type of marketing partner every company should have. They always come to the table with fresh ideas and creative ways of solving challenging problems. Most importantly, they understand how to translate our strategic marketing issues into effective and innovative programs," said Karen Hartwig, Vice President of Marketing at Novacea, Inc., a San Francisco-based biopharmaceutical company developing novel therapies in oncology. Novacea's clinical trial recruitment Web site, Ascentrial.com, was bestowed with the prestigious Merit Award in the category of Patient Education from a Pharmaceutical Company. Ignite also won awards for their work on FUZEON.com (www.Fuzeon.com), a product Web site for Roche/Trimeris's new HIV/AIDS entry inhibitor, as well as Gilead Science's Hepatitis B Product Web site Hepsera.com (www.Hepsera.com). About Ignite Health Ignite Health is a new breed of advertising agency with a fresh approach to healthcare marketing and communications. By integrating traditional and electronic communications, Ignite Health assists clients in meeting strategic objectives with unparalleled effectiveness and efficiency. By complementing highly focused print strategies with a range of tailored Web strategies — from online advertising and patient education to custom-engineered games and simulations - Ignite Health can support all of a client's advertising needs. Founded in 2001, Ignite has tripled its revenues over a four-year period and today employs more than 70 full-time staff. Currently ranked among the top 20 independent health care advertising agencies in the US, it has won more than 80 industry awards. Clients include: Amylin Pharmaceuticals, Bausch & Lomb, Berlex, Cephalon, Corus Pharma, Eli Lilly and Co., Eyeonics, Genetic Alliance, Genomic Health, Gilead Sciences, Gilead/BMS, Merck Publishing, Novacea, Roche/Trimeris, Refractec, and Telik. Ignite Health is located at 8955 Research Drive, Irvine, CA 92618. To contact the agency, call Tim Riley at 949-861-3200 or email him at triley@ignitehealth.com. To learn more about Ignite Health, visit www.ignitehealth.com. |